Table Of Content

You should move to the next phase only if you determine that instruction is needed to solve the problem and/or meet the goal. Having a solid foundation of each phase will ensure you end up with a high-quality course that meets the needs of your learners. When you progress to the evaluation phase, you need to go back to the very first phase of the ADDIE process, in which you (hopefully!) completed a training needs analysis. During that phase, you identified specific performance improvements that your training would address, as well as how to measure those improvements. To avoid the pitfall mentioned above, talk to your stakeholders and schedule regular conversations regarding training needs. When these conversations occur, the stakeholders may discover that training isn’t always the answer.
Implementation phase
It’s a continuing process, with new aspects being added and evaluated until the program is completed. In the Develop phase, you will use your storyboards and/or prototypes as a guide to creating your courses. An outline is created that structures the learning intervention and specifies learning objectives for each workshop or lesson. This will include a strategy, delivery methods (e.g., online, offline, blended), lessons, duration, assessment, and feedback. Back in 2017, I wrote a post about the importance of instructional design and its power to create impactful learning experiences.

ADDIE model
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This includes communicating with learners, logistics, data collection, and training trainers for global roll-outs of the learning program. While some instructional designers might dismiss ADDIE as a throwback approach that limits creativity, there’s something to be said for doing everything you can to get it right the first time. The SAM (Successive Approximation Model) is an iterative model that emphasizes collaboration between the instructional designer and the learners. The model consists of three phases – Preparation, Iterative Design, and Implementation. The ADDIE model is a cyclical process, meaning that the steps are repeated until the desired learning outcomes are achieved.
For Business
In designing and implementing a learning experience, observed or gathered feedback of the students' and instructors' experience of the course is necessary to evaluate learning and refine the course. In summary, ADDIE is a process that can be implemented to allow for better course design. Read more about The Successive Approximation Model (SAM) for instructional design for delivering engaging training programs. Many organizations already implement aspects of the ADDIE model without it becoming a formalized design structure. However, due to the fast-paced nature of business, it is common for teams to focus on the design, development, and implementation stages. Research shows that ADDIE methodologies offer a systems-based, iterative learning and development design strategy while incorporating feedback and review to improve.
Is ADDIE Still Effective in Today’s Learning Environment?

Part 2 is when you actually deliver your training content or initiative to your customer base. Many modern learning professionals claim that the ADDIE model is outdated due to its rigidity and linear process. Outdated or not, ADDIE is still one of the most popular learning models in corporate and higher education.
Graduate Certificate in Instructional Design and Learning Design
Alternatively, courses could start with the most complex topics first and break down the subject in following segments. The ADDIE model is a general-purpose approach to instructional design. However, to get the ideas and methodology across, it can help to be more specific and look at an example. The Analysis phase can be considered as the “Goal-Setting Stage.” The focus of the designer in this phase is on the target audience.
View from the Learner's Perspective: ROI and the Triple Bottom Line of Learning
It’s as versatile for in-person learning as remote and hybrid learning. Knowledge of proven ID principles will help you create effective training and educational materials regardless of your chosen evaluation model. ADDIE instructional design model is used by instructors and instructional designers to develop courses or curriculums and create training materials for effective learning modules.
Developers should consistently analyze, redesign and enhance the product to ensure effective product delivery. Proper evaluation of the product, course or program, with necessary and timely revisions, is done in this phase. When instructors and learners actively contribute during the implementation process, instantaneous modifications can be made to the project, thus making the program more effective and successful. This stage determines all goals, tools to be used to gauge performance, various tests, subject matter analysis, planning and resources.
Gaps in the ADDIE Instructional Design Model
Some models are more suitable for certain types of learning environments or subject matter. The design phase deals with learning objectives, assessment instruments, exercises, content, subject matter analysis, lesson planning and media selection. Systematic means a logical, orderly method of identifying, developing and evaluating a set of planned strategies targeted for attaining the project’s goals. Specific means each element of the instructional design plan needs to be executed with attention to details. Ultimately, the ADDIE model is still widely used by instructional designers and trainers in many learning environments.
These courses also delve into adult learning principles and strategies for diverse learner populations, ensuring your designs meet a wide range of needs. Whether you're enhancing your teaching methods, developing training programs in a corporate setting, or exploring a career in instructional design, our courses offer a blend of theory and practice. Join our instructional design community to transform your approach to teaching and learning and make a meaningful impact in education.
The five phases—Analysis, Design, Development, Implementation, and Evaluation—represent a dynamic, flexible guideline for building effective training and performance support tools. While perhaps the most common design model, there are a number of weaknesses to the ADDIE model which have led to a number of spin-offs or variations. This eLearning instructional design certificate teaches students how to match engagement levels for online learning with in-person learning experiences. Over two courses, students will learn how to implement the ADDIE instructional design model, explore fundamental learning theories and put eLearning and instructional design theories into practice.
SAM, stands for Successive Approximation Model, is another popular instructional design model seen as an alternative to ADDIE. The SAM has multiple variations, but they all try to introduce iteration into the design process. This includes rapid prototyping and adding development and implementation earlier in the process. This places a significant burden on instructional design and producing learning and development courses with tangible results. The ADDIE model is a well-known and widely adopted tool that can increase the success of new training programs. What professional organizations are useful for instructional designers?
It’s important to evaluate at the design, development, and delivery stages and continuously evaluate all elements of the program. After your training is first delivered, there will likely be feedback and questions that were not spotted earlier. The next step is to create a storyboard and/or prototype so that you can easily communicate the value of the training, particularly to stakeholders. It’s important to brief stakeholders and update them on the learning goals and learning design choices made in this phase. I have often written in the past about the strengths of using an elearning model, such as ADDIE , for course design, development, and delivery.
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